2530 Grand Concourse, Suite #803, Bronx, NY 10458
Phone: 718.562.2104 Fax: 718.562.6225
visit us at www.fordhamroadbid.org
FOR IMMEDIATE RELEASE
METROCARD BLACK HISTORY PROMOTION
Discounts & Special
Offers at participating stores on Fordham Road
BRONX, NEW YORK –
Through the Fordham Road
Business Improvement District (BID) membership with NYC
& Company, the City’s tourism council, we come across
numerous promotions and events that attract tourists and
shoppers. We would like to announce a joint effort with
the MTA New York City Transit, and we are proud to
introduce a Metrocard Black History Promotion. This is a
discount program for people who display their Metrocards
at the time of purchases at participating stores
throughout New York City from February 1-March 31, 2007.
The MetroCard Black History
Campaign will be promoted in the following ways:
* MTA SubTalk subway
advertising
* MTA Take-One brochures
distributed at various subway locations
* Participating business
listings, including their special offer information on
the web at
www.fordhamroadbid.org and
www.mta.info
Twenty (20) Fordham Road BID
businesses have enrolled in this program and they will
have an opportunity to boost traffic and generate
customer interest through marketing to millions of
subway and bus riders.
Fordham Road BID Participants for Metrocard Black
History Promotion
Audio Town, 4
East Fordham Road
10 % off purchases on select items
Bally Total Fitness,
2503 Grand Concourse
Enrollment fee waived
Cingular Wireless,
387 East Fordham Road
Free camera phones with a new 2 year agreement, 25-50%
off on selected accessories
Cohen’s Fashion Optical,
138 East Fordham Road
20% off services and merchandise
Imperial Carpet,
361 East Fordham Road
Up to 10% off on already reduced prices and others, with
free measures, immediate installation, at home shopping
Kids World, 39
East Fordham Road
10% off on regular priced merchandise (restrictions
apply)
Levitz Furniture,
2480 Grand Concourse
10% off regular priced items (excluding Stearns, Foster
& Tempurepedic)
Nine West Outlet,
305 East Kingsbridge Road
10% off single items, one time use only
Original Products (Botanica),
2486 Webster Avenue
10%off all purchases
PC Richard & Son,
2501 Grand Concourse
10% off new low prices (restrictions may apply, see
manger for details)
Planet Earth Communications,
114 East Fordham Road, 2489 Grand
Concourse
337A East Fordham Road, 389 East Fordham Road
Get a free phone with activation set up (credit approval
required)
Planet Earth Sportswear,
136 East Fordham Road, 361 East Fordham
Road, 369 East Fordham Road
10% off purchases
Splendid Deli & Restaurant,
387 East Fordham Road
5% off purchases
Top Concourse Electronics,
2486 Grand Concourse
10% off all computers
and accessories
Yupi Du, 114
East Fordham Road
10% off purchases
"Black History
Month gives us an opportunity to celebrate the rich
history of African Americans across the nation and
state. Now, thanks to this MetroCard Black History
campaign, New Yorkers can celebrate with savings as they
shop right here in the Bronx. I applaud the Fordham Road
BID and the MTA on this wonderful collaborative effort,"
notes NYC Councilman Joel Rivera of the 15th
Council District in the Bronx.
Commenting on the benefits
of this program, Frank Mariella, store manager of
Levitz Furniture at 2480 Grand Concourse, noted
that their entire corporation is happy to support the
Fordham Road BID and its Black History Month promotion.
“This is a great way to connect with the Bronx
community and to promote our business and offer
discounts to those people who use their Metrocard during
this special Black History Month campaign,” said
Mariella.
Special thanks To NYC & Company, MTA New York City
Transit and Metrocard.
The Fordham Road BID
is a non-profit corporation under contract with the City
of New York to provide supplementary services to the
community. The BID focuses on sanitation,
beautification, promotion and overall advocacy of the
Fordham Road area – striving to make the district a more
attractive and dynamic locale in which to shop, work and
visit. The BID boundaries extend from Third to Jerome
Avenues along East Fordham Road and also includes the
commercial areas on select side streets. The district
is comprised of approximately 80 buildings and almost
300 businesses ranging from nationwide chains to locally
owned independent shops.
For
more information about this program or any of our other
services, please contact the BID office at (718)
562-2104 or visit the BID website at
www.fordhamroadbid.org.
Shop
Fordham Road
"THE
OUTDOOR
MALL EXPERIENCE"
Over 300
Specialty Shops and Chains
Clothing/Jewelry/Shoes/Electronics/
Discount Outlets/Cell Phones
Games, Accessories/Office Supplies
and Many Fast Food Restaurants
Accessible
by all NYC mass transportation
Parking Facilities Available
